List on realestate.com.au
Advertising your property on realestate.com.au is not possible directly unless you are a licensed real estate agency. They do not allow private vendors to list with them directly, but this does not mean that you need to engage a traditional real estate agent to market your property on their website. For Sale By Owner is an Australia private property sales portal which is also a licensed agency in every state and territory in Australia, and which holds an account with them. By listing your property with FSBO it will also be published on realestate.com.au as would be the case when using an agent.
Realestate.com.au offers a number of possible upgrades as well. How much of an impact this could have on your campaign can depend on the suburb you are advertising in. If your property is, for example, in a small rural township where there are only a couple of properties, then upgrading your listing may not be as vital as if your property is in a popular suburb where there are hundreds and hundreds of listings.
The main upgrades available are: Feature, Highlight and Premier. Each type of upgrade is usually available for 30 or 45 days, and some upgrades can be bought for 90 days. As the cost of these can be reasonably high for popular suburbs, you may want to consider launching your campaign without an upgrade and seeing how things go in terms of enquiries. You may find that you get a good number of enquiries and interested parties without the additional expense of an upgrade.
realestate.com.au is not the only important property portal in Australia though. Other sites such as domain.com.au, forsalebyowner.com.au, homesales.com.au and allhomes.com.au are also important if you are looking to sell or rent our your property privately. These sites are also included in all the packages which FSBO offers on its main website.